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Consultant · Coach · Fractional Integrator

I help founders
turn vision into
velocity.

I work with founders and operators across the full arc of building a business: strategy, brand, operations, fundraising, and the messy in-between. 100+ founders, eighteen years, one consistent throughline: turning vision into something real.

Melissa Levick
Currently taking on 1-2 new clients
The Work

A partner for the whole arc, not just one slice of it.

I build the lightest version of structure that lets a business grow without breaking.

Most founders I work with are brilliant at the thing they do. The bottleneck is rarely vision. It's the gap between vision and execution. The brand that hasn't quite landed. The systems that should exist but don't. The investor conversation that keeps getting rescheduled. The hire that should have happened six months ago.

I sit in that gap. Sometimes as a strategist, sometimes as a coach, sometimes as the embedded operator who actually builds the thing. The work shifts. The job stays the same: turn what's in your head into something real, durable, and growing.

I've done it as a founder myself (multiple times, with the scars to prove it), as a senior operator inside venture-backed companies, and as a fractional partner to 100+ founders across hospitality, real estate, CPG, SaaS, design, and consumer brands.

How I Help

Three ways we can work together.

01 / Embedded

Fractional Integrator

Embedded operating partner to founder-led companies. Strategic thinking with execution attached. We build the system, run the cadence, and move the work forward together.

  • Strategy, vision & roadmap
  • Operating systems & cadence
  • Fundraising & investor materials
  • Cross-functional execution
02 / Project-Based

Strategic Sprints

Focused engagements to solve a specific bottleneck. Brand, GTM, capital raise prep, design, or operational redesign. Defined scope, real deliverables, fast turnaround.

  • Brand & positioning
  • GTM strategy & sales systems
  • Pitch deck & investor narrative
  • Design & creative direction
03 / Ongoing

Founder Coaching & Advisory

A trusted thought partner for founders navigating growth, transitions, or hard decisions. Equal parts strategist, sounding board, and operator who has been there.

  • Monthly strategic sessions
  • On-call decision support
  • Network access & warm intros
  • Board prep & reporting
The Receipts

Numbers I've personally helped move.

$5M+
Revenue built from zero
Western Collective
$4.5M
Capital raised across ventures
Founder + advisor
100+
Founders advised and supported
MLL Consulting
25%
EBITDA at $1.5M run rate
DOPE Fitness, top 1% of gyms
The Long Story

Eighteen years building, advising, and shipping.

2018 — Present
Founder & Fractional Chief of Staff
MLL Consulting
Current
2024 — Present
Strategic Partner & Capital Advisor
Sahara Nights · Boutique Hospitality
Current
2024 — 2025
Chief of Staff, GTM & Operations
JETPUBS
Operator
2018 — 2023
Co-Founder & Chief Brand Officer
Western Collective · Venture-backed CPG
Founder
2021 — 2024
Founder & CEO
DOPE Fitness · Functional Fitness Brand
Founder
2016 — 2018
VP, Business Development & Strategy
Pledge · Venture-backed SaaS
Operator
2009 — 2010
Associate
Google Ventures · Founding Era
Investor
Notes & Essays

Thinking out loud about building.

Essay · Coming soon

Why most fractional engagements fail in the first 30 days

8 min read
Note · Coming soon

Spec home capital is not VC. Stop treating it that way.

5 min read
Playbook · Coming soon

When to hire a strategist, a coach, or someone who'll just do the work

12 min read
Get in touch

Building something? Let's talk.

Whether you need a thought partner, a sprint, or someone embedded in the work, tell me what you're building. I respond to every inquiry within 48 hours.